Category Archives: WooCommerce

Affect of infinite Scroll on conversion rates

How Does Infinite Scroll Affect the Conversion Rate of Your eCommerce Store?

In the ever-evolving landscape of eCommerce, user experience plays a pivotal role in determining the success of an online store. One of the features that has gained popularity in recent years is the infinite scroll. While it offers a seamless and engaging browsing experience, the impact of infinite scrolling on the conversion rate of your eCommerce store is a topic that warrants closer examination.

What is Infinite Scroll?

Infinite scroll is a design technique that automatically loads more content as the user scrolls down a webpage, eliminating the need for traditional pagination. Instead of clicking through pages, users can continuously scroll through products or content, creating a more fluid and dynamic browsing experience.

Pros of Infinite Scroll

Infinite scrolling stands as a prevalent UX approach in social media apps and is now making its way into eCommerce websites. Nonetheless, numerous eCommerce business proprietors frequently pose the question, “Does infinite scrolling adversely affect conversions?”

While it may indeed hinder certain conversions, there are also distinct benefits associated with infinite scrolling.

Enhanced User Experience:

Infinite scroll creates a frictionless browsing experience by eliminating the need for users to click through multiple pages. This seamless navigation is particularly beneficial for those who enjoy continuous exploration without interruptions. The instant loading of additional products contributes to a sense of efficiency, providing users with instant gratification and making the overall shopping experience more enjoyable. Moreover, the dynamic and modern appeal of infinite scroll aligns with contemporary web design trends, enhancing the overall perception of your brand and leaving a positive first impression.

Mobile-Friendly Design

Infinite scroll is well-suited for mobile-friendly design as it aligns with the scrolling behavior commonly observed among mobile users. This adaptability to mobile behavior reduces click fatigue, offering a streamlined process that positively impacts user satisfaction. The seamless gestural interaction, facilitated by the swiping motion on touch-enabled devices, adds to the intuitive experience on smartphones and tablets. The overall responsiveness and adaptability to various screen sizes contribute to a consistent and enjoyable user experience across different devices.

Increased Content Visibility

Infinite scroll allows for a larger number of products to be visible on a single page, providing users with a comprehensive view of your inventory. This increased visibility is particularly advantageous for eCommerce stores with diverse product offerings, enabling users to discover a wide range of items in one continuous scroll. By minimizing the effort required for exploration, infinite scroll reduces the likelihood of click-through abandonment, keeping users engaged for longer periods. Additionally, the format facilitates impulse buying as users come across items they hadn’t initially planned to purchase, contributing to increased sales and a higher conversion rate.

Cons of Adding Infinite Scroll

Hence, does infinite scrolling negatively impact conversions? As previously mentioned, it varies. There are diverse factors contributing to the detriment of your online store due to infinite scrolling. Now, let’s explore the drawbacks associated with infinite scrolling.

Decreases impact of store SEO

From an SEO perspective, infinite scrolling has adverse effects. While Google does index infinite scroll, specific constraints exist. Notably, Google doesn’t thoroughly crawl all the content on a webpage due to a restriction known as a crawl budget. If your store has an extensive number of web pages, it requires more time to index them all.

Hinders UX of your store

As a customer scrolls through, they might be drawn to a product but continue scrolling to explore other options. However, excessive scrolling could pose a challenge in relocating the initially attractive product.

The extended loading time and the propensity for website crashes and errors are downsides of infinite scrolling. Additionally, the functionality may cease if shoppers scroll endlessly.

A drawback is the inability for shoppers to bookmark specific search results pages for later reference or sharing with others.

Moreover, pressing the back button on the browser doesn’t return to the preceding results segment but rather goes back to the prior page.

Makes it hard to gain shopping insights

Embedding Google Analytics codes or incorporating navigational links into pages featuring infinite scrolling proves challenging. Online retailers encounter difficulties in monitoring analytics or obtaining meaningful insights.

Alternatively, eCommerce establishments must create their own codes to track fresh content. However, this not only raises expenses but also introduces a time-consuming aspect to maintenance and testing processes.

Loses out on footer content

An authentically user-friendly footer provides a conclusive experience for a shopper’s journey and serves as a navigational tool at the page’s bottom.

Typical footer elements comprise customer profiles, product categories, social media buttons, trust badges, return policies, data protection details, and contact information. Yet, with infinite scrolling, locating the mentioned information can prove challenging for shoppers.

Impact of Infinite Scrolling on Conversion Rate

Now we know all the advantages and disadvantages of infinite scrolling. The next step is to see how adding infinite scroll to your eCommerce store will affect the conversion rate and how it can affect your store performance.

User Engagement and Dwell Time

Infinite scroll often leads to increased user engagement, as visitors may spend more time exploring your product offerings. Higher dwell times can positively influence brand perception and increase the likelihood of conversions. However, it’s essential to monitor whether extended engagement translates into meaningful interactions, such as adding items to the cart or completing a purchase.

Cart Abandonment Considerations

While infinite scroll can captivate users and encourage exploration, it may contribute to a phenomenon known as “scroll fatigue.” Users who scroll extensively without finding a suitable product might experience frustration, potentially leading to higher instances of cart abandonment. Monitoring cart abandonment rates and optimizing the checkout process becomes crucial in mitigating this risk.

Personalization and Product Discovery

Infinite scroll can be particularly effective for eCommerce stores that leverage robust personalization algorithms. Tailoring the content displayed based on user preferences and browsing history enhances the chances of showcasing products that resonate with individual users. This personalized approach can positively impact the conversion rate by presenting users with relevant and appealing items.

Mobile Conversion Dynamics

Mobile commerce is on the rise, and infinite scroll aligns well with the scrolling behavior ingrained in mobile users. However, it’s essential to consider the potential challenges associated with smaller screens and varying connectivity speeds. Ensuring a seamless and responsive mobile experience is critical to harness the benefits of infinite scroll and optimize the conversion rate for mobile users.

Testing Product Categories

Different product categories may respond differently to infinite scroll. For example, fashion or lifestyle products may benefit from the visual appeal and immersive experience offered by Infinite Scroll. On the other hand, technical or complex products might require a more structured presentation with clear categorization. Conducting specific tests for different product categories allows you to tailor the user experience based on the unique characteristics of each.

Analyzing Scroll Depth and Interaction Metrics

To gain deeper insights into user behavior, eCommerce businesses should analyze scroll depth and interaction metrics. Understanding how far users scroll and which products attract the most attention can inform design decisions and content placement. Integrating analytics tools that provide scroll depth tracking and user interaction data can be instrumental in optimizing the infinite scroll feature for maximum impact on conversion rates.

Final Thoughts

Infinite Scroll undoubtedly offers a visually appealing and modern browsing experience, but its impact on the conversion rate of your eCommerce store is contingent upon various factors. Striking the right balance between user engagement and ease of navigation is crucial for optimizing the shopping experience. Regular monitoring, user feedback, and data-driven decisions will help eCommerce businesses determine whether Infinite Scroll is a valuable addition to their conversion optimization strategy or if adjustments are needed to strike a harmonious balance between user experience and sales performance.

Methods to add Load More button

2 Methods to Add “Load More Button” in WooCommerce?

In the success and failure of any online business, user experience plays a pivotal role. It highly influences retaining visitors and converting them into customers. The traditional pagination system, where users click through multiple pages to explore products, can be cumbersome and may lead to higher bounce rates. The “Load More Button” addresses this challenge by providing a seamless, uninterrupted browsing experience. Users can effortlessly view additional products without the need for multiple page loads, creating a more dynamic and engaging shopping environment.

This not only improves user satisfaction but also encourages prolonged interaction with your online store, potentially leading to increased sales and customer loyalty. Whether through manual coding or a plugin, integrating a “Load More Button” is a strategic move to elevate the overall usability and appeal of your WooCommerce website.

Why Add a “Load More Button”?

The incorporation of a “Load More Button” in your WooCommerce store offers a range of compelling benefits that can significantly enhance the overall user experience and contribute to the success of your online business. Here are five key advantages of WooCommerce load more products:

  • Enhanced User Engagement: The “Load More Button” facilitates a continuous and fluid browsing experience, keeping users engaged without the interruption of page reloads. This seamless navigation encourages visitors to explore more products, ultimately increasing the time they spend on your site.
  • Reduced Bounce Rates: Traditional pagination systems often lead to higher bounce rates as users may find it cumbersome to navigate through multiple pages. The “Load More Button” eliminates this friction, providing a user-friendly alternative that encourages visitors to delve deeper into your product offerings.
  • Improved Page Load Speed: By loading additional products dynamically without requiring a full page refresh, the “Load More Button” contributes to a faster and more efficient browsing experience. This not only enhances user satisfaction but also positively impacts your site’s overall performance.
  • Streamlined Navigation: Users can quickly and effortlessly view more products within the same page, eliminating the need for additional clicks to access new content. This streamlined navigation simplifies the user journey, making it more intuitive and user-friendly.
  • Increased Conversion Opportunities: Keeping users engaged with a continuous flow of products increases the likelihood of discovering items of interest. The “Load More Button” creates more opportunities for users to find products they want, ultimately translating into improved conversion rates and increased sales for your WooCommerce store.

How to Add a “Load More Button” in WooCommerce?

Depending on who you ask, there are multiple ways to carry out the task at hand. These methods include doing code or using a plugin. We will explore both of these in detail.

Adding “Load More Button” with Coding

In this section, we’ll explore how to manually implement a “Load More Button” in WooCommerce by using custom coding. Follow these steps:

Step 1: Accessing Theme Files

  1. Navigate to your WordPress dashboard.
  2. Go to “Appearance” and select “Theme Editor.”

Step 2: Locating the Functions.php File

Locate and click on the “Theme Functions” or “functions.php” file in the right sidebar.

Step 3: Adding Custom Functions

Insert the following code at the end of the functions.php file:

function custom_load_more_scripts() {

    global $wp_query;

    

    wp_enqueue_script(‘jquery’);

 

    wp_register_script(‘custom_loadmore’, get_stylesheet_directory_uri() . ‘/js/loadmore.js’, array(‘jquery’));

 

    wp_localize_script(‘custom_loadmore’, ‘custom_loadmore_params’, array(

        ‘ajaxurl’ => admin_url(‘admin-ajax.php’),

        ‘posts’ => json_encode($wp_query->query_vars),

        ‘current_page’ => get_query_var(‘paged’) ? get_query_var(‘paged’) : 1,

        ‘max_page’ => $wp_query->max_num_pages

    ));

 

    wp_enqueue_script(‘custom_loadmore’);

}

 

add_action(‘wp_enqueue_scripts’, ‘custom_load_more_scripts’);

 

function custom_loadmore_ajax_handler() {

    $args = json_decode(stripslashes($_POST[‘query’]), true);

    $args[‘paged’] = $_POST[‘page’] + 1;

    $args[‘post_status’] = ‘publish’;

 

    query_posts($args);

 

    if(have_posts()) :

        while(have_posts()): the_post();

 

            // Your loop content goes here

 

        endwhile;

    endif;

    die;

}

 

add_action(‘wp_ajax_loadmore’, ‘custom_loadmore_ajax_handler’);

add_action(‘wp_ajax_nopriv_loadmore’, ‘custom_loadmore_ajax_handler’);

Step 4: Creating the Load More Button in Your Template

  1. Open the template file where you want to display the “Load More Button” (e.g., archive-product.php or taxonomy-product_cat.php).
  2. Add the following HTML code where you want the button to appear:
    <div class=”custom-loadmore-container”>
    <button id=”custom-loadmore”>Load more</button>
    </div>
  3. Customize the loop content within the while loop in the custom_loadmore_ajax_handler function to display your product information.

Step 5: Styling the Button

Style the button using CSS to match your theme’s design.

#custom-loadmore {
background-color: #007bff;
color: #fff;
padding: 10px 20px;
border: none;
cursor: pointer;
}

#custom-loadmore:hover {
background-color: #0056b3;
}

Step 6: Save Changes

Save the changes to functions.php and your template file.
Now, you have successfully added a “Load More Button” using custom coding in WooCommerce.

Adding “Load More Button” using a Plugin

In this section, we’ll explore an alternative method using the “WooCommerce Ajax Pagination and Infinite Scroll” plugin.

Step 1: Download and Install the Plugin

  1. Download the Load More product for WooCommerce.zip file from your WooCommerce account.
  2. Go to WordPress Admin > Plugins > Add New and Upload Plugin > Choose File (for the file that was downloaded).
  3. Install Now and Activate the extension.

Plugin Configuration

In the WP admin panel, go to WooCommerce > Settings and click the Woo Pagination tab. You will find extension settings, including General, Back-to-top, and Show Less button settings.
In the general settings section, you will find the following settings.

  • Enable the Woo pagination plugin from general settings: Click the checkbox to enable the
  • Ajax pagination & infinite scroll for WooCommerce plugin.
    Select the product loading type: Select the product loading type from the dropdown menu. In the dropdown menu, you will find the following:

    • Pagination
    • Infinite Scroll
    • Load More Button

From here select the product loading type as “Load More Button”

Load More Button Settings

When you select the product load type as load more button, you will have to configure the following settings:

  • Choose the number of products to load or display initially: Enter the number of products you want to display when the page loads.
  • Upload loading icon: Enable the checkbox to upload the product loading icon.
  • Product loading icon: Select the product loading icon from the default icons.
  • Choose product loading animation: You can choose from multiple animations as to how new products will load. Select animation style from the dropdown menu, which includes:
    • Default
    • Left to Right
    • Right to Left
    • Top to Bottom
    • Bottom to Top
  • Background color (for button): Select the background color for the load more button.
  • Background hover color (for button): Choose the color you want to set when hovering on the load more button.
  • Text color: Choose the color of text on the load more button.
  • Text color on mouse-hover: Select the color when the mouse is hovered on the load more button.
  • Custom text for button (by default, load more): Enter the text you want to display on the button. By default, the button text is set to “Load More.”
How Ajax Pagination Helps you Improve the UX of your Online Store

How Ajax Pagination Helps you Improve the UX of your Online Store?

No online business can survive in this cutthroat competition without enhancing the user experience of their online retailers. As customers demand seamless and efficient interactions with websites, technologies like WooCommerce Ajax Pagination have emerged as powerful tools to transform the way users navigate and engage with online stores. In this blog post, we will delve into the concept of Ajax Pagination and explore how its implementation can significantly improve the overall user experience of your online store.

Understanding Ajax Pagination

Ajax, which stands for Asynchronous JavaScript and XML, is a technology that allows web pages to update content dynamically without requiring a full page reload. Ajax Pagination leverages this technology to load additional content, such as product listings, comments, or search results, without the need for users to navigate to a new page. This results in a more seamless and instantaneous browsing experience.

Benefits of Ajax Pagination for User Experience

Ajax Pagination, a dynamic technology in the eCommerce landscape, revolutionizes how users engage with online stores. By seamlessly integrating this technology, your website can provide a more fluid and responsive shopping journey. Now, let’s explore the specific benefits that make Ajax Pagination a game-changer for enhancing user experience.

Seamless and Continuous Browsing

Traditional pagination models often involve navigating through multiple pages, leading to interruptions in the user’s browsing journey. Ajax Pagination eliminates this disruption by loading additional content on the same page, creating a smooth and continuous browsing experience. Users can effortlessly scroll through products, categories, or search results without the need for constant page refreshes.

Reduced Loading Times

One of the primary advantages of Ajax Pagination is its ability to retrieve and display data from the server asynchronously. This means that only the necessary content is loaded, reducing the overall page load times. As a result, users experience faster and more responsive interactions, contributing to a positive perception of your online store’s performance.

Enhanced Engagement and Interactivity

Ajax Pagination adds a layer of interactivity to your online store, allowing users to interact with the content in real time. Whether it’s loading more products, refining search results, or displaying additional information, this dynamic interaction fosters increased engagement. Users are more likely to explore further and spend more time on your site, leading to higher chances of conversions.

Seamless Category and Product Exploration

For online stores with extensive product catalogs, Ajax Pagination proves invaluable in simplifying the exploration of categories and products. Users can navigate through different sections of your store without the need for multiple clicks or waiting for new pages to load. This streamlined navigation encourages users to discover a wider range of products, improving their overall shopping experience.

Mobile-Friendly and Responsive

Ajax Pagination aligns seamlessly with the principles of responsive web design, making it particularly effective for mobile users. With mobile traffic on the rise, providing a smooth and responsive browsing experience is crucial. Ajax Pagination ensures that users on various devices can enjoy a consistent and optimized experience, contributing to higher satisfaction and engagement levels.

Optimized SEO Performance

Ajax Pagination can positively impact your store’s search engine optimization (SEO) performance. By delivering content dynamically without full page reloads search engines may find it easier to index your content. This can potentially lead to improved visibility in search results, driving more organic traffic to your online store.

Personalized User Journey

Implementing WooCommerce Infinite Scroll and Ajax Pagination allows for a more personalized user journey. Users can refine their search or explore specific categories without being redirected to new pages. This personalized experience can lead to higher user satisfaction as customers find products tailored to their preferences more efficiently.

Decreased Server Load

As Ajax Pagination only loads the necessary content, it reduces the server load compared to traditional pagination. This efficiency is particularly beneficial for online stores experiencing high traffic, ensuring a smoother experience for users during peak periods.

Enhanced User Trust and Brand Perception

A fast and seamless browsing experience contributes to building trust with your users. When visitors can easily find what they’re looking for without delays, it reflects positively on your brand perception. Users are more likely to perceive your online store as reliable and user-focused.

Facilitates Social Sharing

Ajax Pagination aids in creating a more shareable experience. Users can share specific product listings or search results directly without losing context. This social-friendly aspect can amplify your store’s visibility on social media platforms, potentially attracting a broader audience.

Final Words

In conclusion, Ajax Pagination stands as a powerful tool for enhancing the user experience of your online store. By providing a seamless, responsive, and engaging browsing experience, Ajax Pagination contributes to increased user satisfaction, reduced bounce rates, and improved conversion opportunities. As you embark on the journey of optimizing your online store, consider incorporating Ajax Pagination to stay at the forefront of user experience innovation in the competitive world of e-commerce. Your customers will thank you for it with increased loyalty and a more enjoyable shopping experience.

How to Make Your Shop Pages More User-Friendly

Ways to Make Your Shop Pages More User-Friendly

In the vast realm of online interaction, the user experience is a pivotal factor that shapes the success of any digital platform. As attention spans shorten and competition intensifies, it becomes imperative for websites to continually evolve and embrace features that captivate and engage users. One such feature gaining traction is “WooCommerce Infinite Scroll.” In this blog post, we’ll delve into the reasons why integrating infinite scroll into your WooCommerce store can significantly elevate the user experience, offering a seamless and immersive journey for your site visitors.

What is WooCommerce Infinite Scroll?

Before we explore the benefits, let’s briefly understand what an infinite scroll is. Infinite scroll is a web design technique that automatically loads more content as the user scrolls down a page. Instead of traditional pagination, where users click to navigate to the next page, infinite scroll dynamically fetches and displays additional products or content seamlessly as the user reaches the bottom of the current page.

Benefits of Adding Infinite Scroll to Your WooCommerce Store

Navigating through an online store should be an intuitive and fluid experience for users. Infinite scroll, by its very nature, eliminates the need for cumbersome pagination, creating a continuous and seamless browsing flow. This is particularly advantageous for potential customers exploring your product catalog, as they can effortlessly scroll through pages without interruptions.

The absence of traditional page boundaries not only streamlines the user journey but also fosters a sense of exploration, encouraging visitors to delve deeper into your offerings.

As we explore the specific benefits below, it becomes evident that this streamlined approach to navigation is a key ingredient for a positive and user-friendly online shopping experience.

Seamless Browsing Experience

Infinite scroll eliminates the need for users to click through multiple pages to view products. This creates a seamless and uninterrupted browsing experience, allowing customers to effortlessly scroll through your product catalog. This is particularly beneficial for mobile users, where continuous scrolling mimics popular social media platforms, making it a familiar and user-friendly experience.

Improved Engagement and User Retention

Beyond the convenience of continuous scrolling, infinite scrolling significantly contributes to increased user engagement. As visitors stay longer on your site, the likelihood of finding products of interest rises. This extended interaction not only improves user retention rates but also creates opportunities for cross-selling or upselling, further enhancing the overall shopping experience.

By keeping users immersed in a seamless browsing experience, your WooCommerce store establishes a connection with customers, increasing the chances of building brand loyalty over time and increasing overall ROR.

Faster Product Discovery

WooCommerce pagination and infinite scroll facilitates faster and more efficient product discovery, especially in stores with extensive inventories. By dynamically loading additional items as users scroll, your customers can quickly explore a broad range of products without the need for time-consuming clicks.

This accelerated discovery process aligns with the modern consumer’s desire for instant access to diverse offerings. This not only saves time for the users but also ensures that they encounter a variety of products, increasing the likelihood of finding items that meet their preferences.

Enhanced Mobile Optimization

Mobile optimization is crucial in the digital age, considering the prevalence of smartphone usage. Infinite scroll adapts seamlessly to mobile interfaces, providing an intuitive and tactile experience for users scrolling through your products on smaller screens.

This optimization not only improves user satisfaction but also contributes to increased conversion rates among mobile shoppers. The mobile-friendly nature of infinite scroll ensures that your WooCommerce store remains accessible and enjoyable for users regardless of the device they use, reflecting a commitment to a customer-centric approach.

Reduced Bounce Rates

Traditional pagination can be a deterrent, leading to higher bounce rates as users navigate through multiple pages. Infinite scroll minimizes friction by delivering a continuous flow of content, reducing the likelihood of visitors leaving your site prematurely.

A lower bounce rate is indicative of a more engaging and user-friendly shopping environment. By capturing and maintaining the attention of visitors, Infinite Scroll actively works to decrease bounce rates, signaling to search engines that your store provides valuable and relevant content, which can positively impact your site’s search rankings.

Adaptation to Modern Design Trends

In the competitive online landscape, staying visually appealing and in tune with modern design trends is crucial. Infinite scroll aligns seamlessly with contemporary web design, providing your WooCommerce store with a fresh and visually dynamic appearance.

This not only attracts users but also positions your brand as forward-thinking and user-focused. The adoption of modern design trends enhances the overall aesthetic appeal of your store, creating a positive first impression and reinforcing your commitment to staying relevant and visually engaging in the eyes of your audience.

Optimized for Visual Content

For stores emphasizing visual elements, such as fashion or home decor, infinite scroll offers an optimal way for users to scan through images. The continuous flow allows customers to effortlessly browse visually rich content, making the shopping experience more immersive and enticing.

This feature is particularly advantageous in industries where aesthetics play a significant role in purchasing decisions. With infinite scroll, your WooCommerce store becomes a showcase for visual content, allowing customers to enjoy a visually stimulating journey that goes beyond mere product listings, fostering a deeper connection between the customer and your brand.

Final Thoughts

Incorporating infinite scroll into your WooCommerce store is a strategic move to enhance user experience, improve engagement, and stay competitive in the ever-evolving world of e-commerce. By providing a seamless and modern browsing experience, you not only cater to the preferences of contemporary online shoppers but also increase the chances of turning visitors into satisfied customers. As you continue to optimize your store for user satisfaction, infinite scroll stands out as a valuable tool in your arsenal for creating a more dynamic and user-friendly online shopping environment.

How to Add Infinite Scroll to WooCommerce

How to Add Infinite Scroll to WooCommerce?

Desire to create an infinite scroll for your WooCommerce store but don’t know how to do it!

Don’t worry!

We are here to help you. In this post, we will guide you on how to add an infinite scroll for your online store via a plugin. Also, let’s have a look at the 4 best plugins for adding infinite scroll for your WooCommerce store!

Benefits of Adding Infinite Scrolling

  • Keep visitors engaged: by allowing visitors to scroll with no limits, you can keep users more engaged on your site since they need to scroll down to see new content. More than that, no pages on your site mean that your visitors don’t have to move to the next page to see new content and wait to refresh the site.
  • Show visitors more content: with the infinite scrolling feature, customers will instantly scroll down to see the content without paying too much attention to it. Meanwhile, if you use the pages on your site, people tend to give up after several pages. Hence, to display to customers more suitable content, infinite scroll is an intelligent idea. Suit to mobile users: People will easily scroll down with the touchscreen on mobile phones. So by equipping your store with the infinite scrolling feature, you will significantly enhance your customer experience via mobile phone.
  • Provide a great spot for advertising: Infinite scrolling enables more places to set advertisements without worrying about breaking the flow of pages. So you can both provide customers with a seamless shopping experience and place ads in multiple places on their journey.

How to Add an Infinite Scroll in WooCommerce?

Step 1: Install & activate the plugin

Download the plugin named WooCommerce Pagination & Infinite Scroll to your device.

Log in to your WordPress account and navigate to the dashboard. There, go to Plugins, and select Add New. In Add New, click on the Upload button and upload the zip file you have just downloaded.

When the installation process is finished, click on the Activate button on the screen, and you can start using this plugin for your WooCommerce store.

Step 2: Open WooCommerce Pagination Plugin

In the WP admin panel, go to WooCommerce > Settings and click the Woo Pagination tab. You will find extension settings, including General, Back-to-top, and Show Less button settings.

Step 3: Infinite Scroll Settings

You will see the following settings if you select Infinite Scroll as the product loading type.

  • Choose the number of products to load or display initially: Enter the number of products you want to display when the page loads.
  • Upload loading icon: Enable the checkbox to upload the product loading icon.
  • Product loading icon: Select the product loading icon from the default icons.
  • Choose the number of products after which the footer will show, and you can load more if you want: Enter the number of products after which the website footer will be shown, and you can load more.

Best plugins for Adding an Infinite Scroll in WooCommerce

Ajax Pagination & Infinite Scroll

Enhance your website’s catalog browsing experience with the versatile WooCommerce pagination plugin, which offers three distinct options for seamless navigation:

  • Infinite Scroll: Effortlessly load more products as customers scroll down the page, providing a continuous browsing experience without interruptions.
  • Ajax Pagination: Enable Ajax pagination to load additional products without the need for page reloads, ensuring a smooth and uninterrupted browsing flow.
  • Load More Button: Integrate an Ajax-based Load More button, allowing customers to load more products with a single click, eliminating the need to refresh pages.

Upgrade your site by replacing your current pagination with these user-friendly options – WooCommerce pagination, infinite scroll, or load more buttons. Say goodbye to page reloads as customers navigate through the product catalog. Enhance user convenience with additional features such as ‘back-to-top’ and ‘show less’ buttons, facilitating easy scrolling back to the top.

Ajax Infinite Scroll

The second extension in this list is a product developed by KoalaApps named Ajax Infinite Scroll. In this plugin, users are offered three scrolling methods: infinite scrolling, Ajax pagination, and load more. More than that, users are allowed to selectively activate or deactivate scroll for mobile devices, so merchants will easily edit store features for their mobile phone visitors. Hence, merchants can easily add infinite scrolling features to improve the user experience.

  • Offer three types of site scrolling
  • Change loader icon
  • Customize load more button text, background color, and text color
  • Deactivate the scrolling feature for mobile devices

YITH Infinite Scrolling

YITH Infinite Scrolling is a mighty tool for WooCommerce store owners to set the infinite scrolling feature for their shops simply. With it, people are allowed to create infinite scrolls for multiple sections such as shop, blog, comment, review, and testimonials. More than that, this plugin offers users two other options for event type which are Load More Button and Ajax Pagination. Hence, they can easily change the event type whenever an infinite scroll becomes unsuitable.

  • Enable infinite scrolling on multiple pages with no limit
  • Customize the loader easily
  • Offer three event types
  • Provide 7 options for loading effect
  • Update page URL automatically

WooCommerce Load More Products Plugin – Infinite Scrolling

To empower visitors to scroll from the top to the bottom of your site without moving to the next page, you can make use of the plugin WooCommerce Load More Products Plugin – Infinite Scrolling. As the name suggests, this extension allows users to set an infinite scrolling feature for paginating on your shop page. So when people scroll down, the products will be automatically displayed to them. Besides infinite scrolling, users can change to other pagination options like the load more button and Ajax pagination.

  • Offer three types of load products on the shop page
  • Display more products automatically
  • Customize load more button
  • Offer multiple types of animations

Final Thoughts

In conclusion, with only four steps, anyone can add an infinite scroll to your WooCommerce store. Also, if you want to look for a plugin to enable customers to scroll until there is no product left, we recommend you look through the four plugins above.